Spclst, Market Analysis

Country:

China

Location:

LOC3140: No.868 Yangtai Road, Shanghai, Baoshan Disrtict, Shanghai, China

Key Responsibilities:

• Competitive intelligence
• Develops and delivers reports and communications that provide competitive insights and actionable recommendations for decisions makers, regarding emerging markets, competitor news, innovative solutions, etc.
• Manages competitive intelligence from multiple sources, including the identification of new sources and management of existing database.
• Contribute or co-lead to provide analytical decoding of competitor sales performance by market, brands, product segmentation, plus financial investment and return.

• Market Analysis
• Co-manage APAC marketing database as a single source for strategic communications, provide a consolidated view of APAC market trends.

• Supporting Customer Experience
• Data Insights & Quality: Setting up a sustainable data quality improvement process.
• Culture Change & Adoption: Creating visibility around how HVAC APAC is acting on insights and implementing creative ways to motivate company-wide use of the customer insights.
• Training & Enablement: Coordinate the training effort execution to help employees embrace a customer-first mindset, covering The Carrier Way (Passion for Customers), Net Promoter System, Continuous Improvement, as well as soft skills needed for a successful Customer Experience

Required Qualifications:

• Bachelor’s degree in business, marketing, or a related field. MBA is a plus.
• ~2-4 years of experience in related areas of marketing, strategy etc.
• Advanced analytical skills in Excel to solve business challenges.
• Excellent problem-solving skills (critical thinking, creativity, innovation).
• Strong sense of ownership and attention to detail.
• Strategic thinking and good business acumen.
• Good verbal & written English.
• Strong communication skills with and collaborative mindset.
• Design data methodology / approach to ensure data granularity, sufficiency, and consistency to meet APAC marketing strategy needs.
• Collaborate with regional marketing to ensure the timely updating of the database.

Carrier is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

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